--------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------
Introduction
This purpose of this project was to create a brand image along with digital and print media for a new study abroad course in Paris.
The program aimed to attract a broad range of students with interest both in creating and studying environmental art.
--------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------
Inspiration
COLORS
Colors were taken directly from Rice University's branding.
Nature
Nature imagery, especially that of France, was incorporated into the urban landscape of Paris.
Sea bass found in English Channel
PARIS
--------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------
Created Assets
PRINT
Flyer showed examples of student engagement in the environment as well as iconic Parisian landmarks.
DIGITAL
- Email Banner
- Twitter Ad
- Instagram Ad
- Email Header
- Website Ad
Digital Banner Ad
Twitter Ad
Instagram Ad
Email Header
Square Ad
--------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------